Aaron Hoos - Real Estate Investing Copywriter

My name is Aaron Hoos and I’m the Real Estate Investing Copywriter.

I’m the only exclusive real estate investing copywriter in the world.

(I’m also an investor. Is your copywriter an investor? Ask them. If not, come talk to me.)

I don’t do this part-time. I don’t moonlight. Hell, I’m an investor with passive cash-flowing investments so I don’t need to do this for income at all.

I do this for the same reason that many of the experts speak and coach: we’re on a mission to help people discover the same opportunities that we enjoy.

Keep reading to learn more… or skip all this stuff and go straight to my blog or find out how I can help you.

So, who am I and why do the most highly regarded investors in America call me first to help them find more sellers and buyers? Let me give you 19 answers…

#1. I’m the only exclusive real estate investing copywriter

I don’t moonlight as a copywriter. I’m not like other copywriters who spend their days making frappuccinos as a barista. Copywriting is what I do. It’s ALL I do!

And yes, there are other freelancers out there who write copy for real estate (in general) but their clients often include real estate agents who just want property descriptions… (and any other work those freelancers can get).

Ugh. That’s not me. I’m focused on one thing: real estate investing copy. Period.

Not only that, but I’m also a real estate investor…

#2. I’m not only a copywriter, I’m also a real estate investor

I grew up around real estate investors, I’ve been actively involved in nearly every type of investing deal…

  • I’ve done new builds (both individual houses and subdivision development)
  • I’ve flipped houses
  • I’ve been a wholesaler
  • I’ve done residential
  • I’ve done commercial deals
  • I’ve done multi-family deals
  • … the list goes on and on

I’m currently invested in multiple cash-flowing properties in the US and Canada (and I’m always looking to acquire more!)

Click here to learn more about me.

#3. I wrote the book on real estate investing copywriting (literally!)

Real Estate Investing Copywriter's Playbook

My popular book, The Real Estate Investing Copywriter’s Playbook, shares my best strategies and tips, and gives you the step-by-step methodology that I use when I work with every investor.

It’s highly actionable and very effective. It’s literally my playbook: the strategies and tools I personally use every day for real estate investors.

It walks you step-by-step through my proprietary process and gives you all the tricks of the trade (there’s even a whole section on how to write your own copy using a very simple but powerful strategy I developed). Click here to learn more about my book

#4. I work ONLY with American investors

I have worked with investors from all over the world—vacation resorts in Australia, pre-construction in the middle east, multi-family in Hong Kong, buy-and-hold investors in Europe, land deals in South America…

However, I currently only accept clients from the US: I work with every type of American investor, including wholesalers, flippers, buy-and-hold investors, note investors… as well as those who serve investors, including hard money lenders, property managers, investor-friendly agents, coaches and trainers, software developers, and more.

I have worked with investors in every state except Alaska (c’mon Alaska! What you got for me?), including many of the investors you know and respect. I have written for or advised the following investors…

  • Kent Clothier
  • Memphis Invest
  • Trevor Mauch and Investor Carrot
  • Mark Evans DM,DN
  • Joe Evangelisti
  • Tony “The Closer” Robinson
  • Christine Krause of Postal Impact
  • REIClub
  • The Real Estate Guys Radio Show
  • Tyler Sheff (The Cash Flow Guys)
  • Cris Chico
  • High Return Real Estate
  • Dan Schwarz of InvestorFuse
  • LegacyCapital
  • … and many others

Check out more of my background and clients (and what they say about me) here.

#5. I have a suite of solutions for every level and type of investor from beginner to advanced

My specialty is direct response copywriting, which is copy that compels readers to respond with an action (including: subscribe, buy, sell, contact, etc.) I also provide marketing consultation and content marketing services but you’ll find that even the blog posts and social posts I write for you are all built to work together to compel your readers to respond!

Not all investors can afford my services, which is why I also provide training for the Do-It-Yourselfer as well as copy critiques to help investors improve their existing content.

Click here to view my solutions

#6. I’m an industry thought-leader

I’m constantly developing and testing new strategies and techniques that investors can use to help them find more sellers and buyers. From tips and tricks that can improve the response rates on your direct mail to high-level trend analysis to help investors prepare for the changing marketplace. I build and innovate end-to-end sales funnel models so investors aren’t left guessing what to do with my copy but they simply use a plug-n-play approach to implement and accelerate results.

Along with developing new strategies, I also write and speak to serve the industry. You can read my writing in books, blogs, and magazines; you can hear me speak at industry events, on podcasts, and on video.

Click here to find out more about my speaking or to book me on your podcast

#7. I teach and train investors

I am constantly training investors with training programs, courses, and guides. This is delivered in pre-recorded trainings but may also be done live by special arrangement.

Click here to check out my latest trainings

#8. I host a real estate investing marketing show

I host a real estate investing marketing show that teaches investors the ins and outs of marketing in their business.

#9. My work is totally risk-free

All my work comes with a very simple guarantee: if you receive work from me but you don’t love it or think it is exactly what you need, just ask for a refund and I’ll give you your money back. Simple.

I haven’t had to refund anyone yet!

#10. My work is completely unique to you and never resold

Unlike other writers who write one thing and reuse it over and over, I write something and it’s exclusively yours. Upon final payment, you own the copyright and can do whatever you want with it. It will never be resold.

#11. I’m easy to work with

Once we start working together, you’ll find: I’m easy to get in touch with, happy to jump on a call with you, and maybe even fun to hang out with.

Many clients have become great friends. There’s nothing I love more than to travel somewhere and connect with people I’ve worked with. Watch for me in your area and let’s grab lunch!

Unlike a lot of other writers, I’m not a diva. I don’t get offended if my work needs a revision. I’m friendly, fun, professional, and hard-working.

#12 I have a proven collaborative approach

I bring years of expertise to the table but I also respect that you probably know the nuances of your market better than I do. I work with you to find out what your goals and then I recommend a proven approach to help you achieve them.

From there, we’ll work together: I’ll send you content, which you can review, and then we can edit to get it ready to publish.

#13. I’m a student of both investing and copywriting

I study both industries aggressively: Every day I spend time learning something about investing AND about copywriting.

I’ve learned investing from some of the best investors (and am fortunate enough to work with many great experts who teach me constantly).

And, I’ve learned copywriting from some of the best copywriters. I studied under John Carlton, Dan Kennedy, and Michael Masterson. I’ve had copywriting experts like Dan Kennedy and Jay Abraham review my copy and make it better.

#14. I bring strategic expertise to your project

At first glance, my educational and early professional experience might seem eclectic but I use this information daily in the work I do with investors:

Just before getting into real estate investing copywriting, I thought I was going into finance, so I hold a (now-lapsed) stockbroker’s license (series 7 and 66). This gives me deep insight into how the general public views stocks and funds over real estate.

My undergrad is in the humanities with an emphasis on counseling and ancient literature (weird, right?), which gives me advanced insight into human nature and persuasion, as well as the powerful effect of story as a tool of persuasion.

I have an MBA in Strategy, and my first book was on sales funnels, which helps me think of your investing business as a whole, and understand how your seller and buyer leads become prospects then clients!

#15. I’ve built strategic partnerships to help you achieve all of your marketing goals

I have developed key strategic partnerships with a number of service providers who specialize in investors and can help you deploy your marketing and grow—including website service providers, Facebook marketing experts, podcast publishers/promoters, and more.

#16. I’ve developed proprietary strategies that no one else is teaching (these are tested strategies that my clients use over and over)

I’ve developed numerous strategies, including 9 cutting-edge sales funnels that nearly all investors can deploy in their marketing to generate more leads and do more deals.

I’ve pioneered an audience-targeted approach to postcards that is far more profitable.

#17. I’m always relentlessly testing my work and adjusting based on data

I’m constantly gathering data from my own tests and from others, and analyzing it to find the most effective strategies that are working right now.

#18. I have been successfully deploying customers’ marketing since 1999

I work hard to build what you need then move it along toward completion to successfully implement in your business so you can grow.

#19. Clients love me

Thanks a TON Aaron! You truly are a master of your craft my friend. You my friend, absolutely CRUSHED IT!!! LOVE ALL OF IT!!! Thanks again brother for taking the time to understand what we wanted and for helping us create SOLID content that relates to our clients. MUCH APPRECIATED Aaron! Bravo! #StandingOvation

Jimmy Tu, JC Bayview Investments

When I first contacted Aaron Hoos, my goal was to get some copywriting for my real estate investing business. But after our first call, we’d not only worked through some strategies for copywriting, Aaron also put me onto an untapped marketing strategy for my real estate investing business, AND, he asked me about my long-term goals as an investor, then gave me a step-by-step strategy to fulfill my dream to coach other people to become real estate investors. I implemented the coaching business strategy right away and within a couple of weeks I had paying clients and a growing coaching brand. Aaron’s approach as a copywriter is unique: he has great copywriting insight but he also understands the bigger business picture and what the opportunities are for investors.

Rufus Thibodeaux

Aaron, WOW! You have exceeded my expectations for this. I want to sincerely thank you for helping me out. This is everything that I wanted it to be

Ross Alex

Let’s get to work!

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